UZC collaborated with Unilever to develop "Eco-Pack Insight"—the world's first AI-powered sustainable packaging communication system integrating materials science, consumer behavior analysis, and real-time data tracking.
The platform features three core modules: an intelligent material database containing lifecycle assessment data of over 5,000 eco-friendly materials, using machine learning algorithms to match optimal packaging solutions for different products; a consumer interaction interface employing augmented reality technology, allowing users to scan packaging for carbon footprint visualization and recycling guidance; and a global traceability system utilizing blockchain to record the complete journey from raw material sourcing to recycling, ensuring transparency of environmental claims.
In European market promotions, UZC London incorporated local artists' ecological artworks into packaging designs, Singapore Technology Center developed early warning systems for biodegradable materials in tropical climates, while Brazil division linked packaging sales directly to ecological compensation through Amazon rainforest protection projects.
The project increased environmental awareness of Unilever's related products by 47%, reduced packaging waste by 33%, and received multiple recognitions from international environmental certification bodies. UZC and Unilever are exploring satellite remote sensing technology for packaging raw material monitoring, planning to establish the world's first real-time updated eco-packaging material atlas.